“We are convinced that the car sharing market still has potential. That is why we are entering this market with a holistic single-source concept covering all mobility needs from the short journey that takes just a few minutes to the long vacation trip. Our vehicle-on-demand fleets will consist entirely of electric cars, and will therefore provide zero-emission, sustainable mobility. That is an intelligent way to relieve the strain on urban areas”, Jürgen Stackmann explained.
Apart from car sharing, vehicle-on-demand services can also include what are known as micro-mobility solutions. Volkswagen recently presented e-mobile solutions for urban centers with the I.D. Cityskater and the I.D. Streetmate study. Going forward, vehicle-on-demand services from the WE/We customer platform, which could also be used to provide services such as a parking app or location based vouchering, are also designed to complement the mobility solutions offered by MOIA. MOIA’s products focus on ride hailing and pooling services.
The vehicle-on-demand services available on the Volkswagen WE platform will be managed by UMI Urban Mobility International GmbH, Berlin (www.urban-mobility.io), a wholly-owned subsidiary of Volkswagen AG led by CEO Philip Reth. UMI began operating this year with a team of approx. 30. As Philip Reth commented: “Our customers expect an environmentally-friendly fleet that takes them to their destination quickly and at a fair price – and that is exactly the experience we will be delivering.”