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SEAT revives the Toledo nameplate for new small hatch

The new SEAT Toledo is today unveiled – and with keen dynamics, elegant, modern design, highly efficient TDI engines, outstanding practicality and excellent workmanship, this hatchback is sticking to the recipe for success that proved so popular for its predecessors.

SEAT produced more than 860,000 units of the first two Toledo ranges alone – success based on the combination of attractive design and practical characteristics.  This new generation continues the winning formula: with generous space, a high degree of flexibility, outstanding efficiency and excellent value-for-money, the new Toledo appeals to customers seeking a practical, top-quality and affordable car for the whole family – without missing out on elegant design and dynamic driving fun.

“The new Toledo will write a whole new success story with its clear SEAT identity, its high quality standard and its extraordinary value-for-money,” says James Muir, President of SEAT, S.A. “The Toledo combines great design with amazing practicality and dynamic driving fun with excellent efficiency. This is how we envisage the perfect saloon. Our customers will say: ‘That is a great car at a great price!’”

The all-new Toledo will be launched initially in Spain and Portugal in mid-November and then in the UK in the first quarter of 2013.  Next to Spain, other key markets for the Toledo are Germany, Mexico and Turkey.

With a length of 4.48 metres, the new Toledo is four centimetres longer than its predecessor from 2004.  In contrast to the Toledo II, which was equipped with a conventional boot lid, the latest version of the model line – despite its saloon-like profile – comes with a large, wide-opening rear hatch.  The comparatively long wheelbase of 2,602 mm (80 mm longer than the Toledo II) delivers a generous feeling of space and plenty of legroom for all passengers.

“The new Toledo is a true SEAT – perfect for the demands of everyday life, with the highest quality and reliability,” says Dr. Matthias Rabe, Vice President of Research and Development for SEAT S.A.“The latest drive and chassis technologies of Volkswagen Group deliver excellent driving fun, as well as outstanding efficiency and safety. And when it comes to consumption and emissions figures in particular, the Toledo is among the best-in-class.”

The aesthetics of the new Toledo are a consistent development of the new SEAT brand design presented in the IBE, IBX and IBL concept cars.  And it proves that a five-door, compact hatchback can be exceptionally emotional, sporty and elegant. The new SEAT Toledo has a powerful and solid stance, with clear and precisely defined surfaces, lines and edges.  The broad, angular headlamps are a feature of the brand’s current design DNA.  Together with the trapezoidal, extremely slender grille, the lower air intake and the horizontal rear light clusters, they bring added visual breadth to the car. The designers injected an extra portion of refinement into the roofline; it runs in an elegant arc to the broad C-pillar, which rises smoothly from the rear side portion.  The low lying rear windscreen gives the new SEAT the air of a coupé, without impacting in any way its versatility and functionality.

“The new Toledo is a timeless personality.  It combines classically modern lines with understated sporting character and a high level of everyday practicality.  It is the SEAT among saloon cars, with excellent design quality in every detail,” says Alejandro Mesonero-Romanos, Head of SEAT Design.

As a completely new model, the Toledo makes use of the very latest Volkswagen Group engines – a 1.6 common-rail TDI unit.  The Ecomotive version of the TDI diesel engine – which produces 104bhp from a displacement of 1.6 litres – also offers a best-in-class CO2 figure of 104 g/km.  During 2013, SEAT will expand the Toledo diesel line-up with a 66 kW (90 PS) TDI variant.

Full UK pricing, specification, engine and model line-up details for the new Toledo will be revealed closer to its on-sale date early in 2013.

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