Mazda will hold the global unveiling of the all-new Mazda BT-50 compact pickup truck at the 2010 Australian International Motor Show during a press conference on Friday, 15 October 2010. The all‑new BT-50 will be centre stage on the Mazda stand throughout the show.

The all-new Mazda BT-50 is presented as an “active lifestyle vehicle” that overturns the conventional image of a compact pickup truck with modern and refined styling.

The new model was developed from the ground up as a brand new type of vehicle. Besides great looks, strength and dependability, the all-new BT-50 provides the perfect solution for a wide range of customers who lead active lifestyles, including families, workers and pleasure seekers.

The exterior design features crisp lines that owners will look on with pride. The athletic and individual design gives the all-new BT-50 a road presence that turns heads and makes it instantly recognisable as a Mazda. The styling of the all-new Mazda BT-50 increases anticipation of the driving pleasure to come and represents a new direction in the compact pickup market. It is a global model that will also be sold in Europe.

Another significant display at this year’s Australian International Motor Show is Mazda’s range of next-generation SKY Concept powertrains, which will be making their Australian debut. Mazda’s 2007 ‘Sustainable Zoom-Zoom’ commitment is to reduce overall average fuel economy levels by 30 percent by 2015 when compared with 2008 levels, and the Mazda SKY-G gasoline and SKY-D  diesel engine concepts will play a significant part in achieving this ambitious target.