Infiniti will unveil its new QX Inspiration concept at the 2019 North American International Auto Show this month, previewing the brand’s electrified future.

Infiniti says the new concept represents the company’s plans for high-performance electrified vehicles, “offering complete range confidence, while signalling a new era for Infiniti design enabled by new technology”. A refreshed form language “hints at the potency and character of the brand’s future electrified powertrains”.

Infiniti says the development of new electric vehicle platforms enables the formation of spacious, lounge-like interiors. In the case of the QX Inspiration concept, the cabin has been hand-crafted using traditional techniques and a choice of materials “inspired by a subtle Japanese sensuality”. The new interior technology is said to follow the Japanese hospitality principle of ‘omotenashi’, creating a welcoming environment, while assisting drivers and connecting occupants to the world around them.

Karim Habib, Executive Design Director for Infiniti describes the QX Inspiration as the beginning of a new era for Infiniti, and an illustration of where the brand wants to go. New technology gives the opportunity to evolve Infiniti’s design philosophy – and the new vehicle communicates the ‘serene strength’ at our core.